Performance
See Where Growth Is Coming From
Continuously analyze performance by retailer, SKU, and region to show where to double down vs where to course-correct.
$63,540+18.2%
Grow Faster with AI Reporting Built for Retail
Scout automatically turns fragmented data into actionable outcomes for retailers and consumer brands.
Why Scout?
Stop reporting on the past. Start acting on what’s happening now
Promotions
Run Smarter Promotions
Understand what’s incremental, what’s subsidized, and which promos are driving velocity before your next decision. Instead of manually comparing SKU, banner, retailer, and time-period combinations, your team sees interesting anomalies in the data in seconds.
Whole Foods Promo Lift+$11,343
Dashboards
Build Any Custom Analysis
Ask questions in plain English or build custom views with pre-built CPG templates. Sales, category, finance, and leadership each get the view they need without five competing versions of the truth.
Collaboration
Share & Collaborate with your Team
Scout makes it easy to generate and maintain reports across your organization. Share via exports, email, or direct links.
Jordan Marks
Updated the Q3 promo recap
Priya Shah
Shared dashboard with Sales
Devon Liu
Commented on Whole Foods report
Sam Patel
Pinned a velocity insight
Ready-to-Use Templates
Pre-built analyses your team can use immediately
Six analysis templates built for CPG and retail — ready to run on your data without starting from scratch.
Inventory Management
Leverage daily, SKU-level and store-level intelligence to understand performance, optimize retail execution, and keep products selling at your target velocity.
Streamline your supply chainTrade Promotion Effectiveness
Tie promo spend to incrementality at the SKU and retailer level. Separate true lift from baseline, retention from one-time loading, and see which programs earn their dollars.
Optimize your trade spendDemand Forecasting & Order Management
Forecast SKU-level demand at the retailer DC and store level. Catch out-of-stocks before they bite, and right-size your replenishment plan.
Forecast your demandWhite Space Analysis
Identify distribution gaps and untapped opportunities across retailers, regions, and SKUs. See where your products aren't on shelf — and where they should be.
Find your white spaceCompetitive Analysis
Track how your brand stacks up against competitors across price, velocity, distribution, and promo activity. Spot share shifts before they show up in the boardroom.
Benchmark your brandDigital Performance
Monitor your e-commerce and omnichannel sales alongside brick-and-mortar. Understand which channels are driving incrementality and where to invest next.
Analyze your digital salesFeatures
Why Scout’s Different
Data Inputs
Scout understands sales data from everywhere
Syndicated providers, retailer portals, and your internal sources, harmonized and ready to query. What is SPINS data?
What customers say
Less time wrangling, more time deciding
“Scout cut our category review prep time significantly and armed us with competitive insights that would not have been surfaced in our standard data review process.”
Director of Sales· Heirloom Coffee RoastersHow it works
Learn how Scout works for you
Step 01Connect your Data
Connect your sales data from syndicated, retailer, and internal sources.
Step 02Build Dashboards with AI
Scout harmonizes different formats and generates every plot and table.
Step 03Enjoy Full Visibility
Share beautiful dashboards that stay up-to-date with your data. Never miss a sales trend again.
FAQ’s
Everything you want to know about Scout
- Scout is an AI-powered reporting and analytics platform built specifically for CPG brands. Our tools empower sales teams to quickly generate dashboards for reporting, share findings with teammates, and chat with your data to dig deeper.
Tell us what you’re working on
A 30-minute conversation to scope fit. Pick a time that works for you.